What Publishing Industry Professionals are Saying
Michael Drew shows aspiring authors how to develop and build the marketing platform they need to become successful.
"Michael Drew is an insider’s insider when it comes to publishing."
"It used to be that only publishing veterans knew the secrets to creating a successful book. But Bob Hughes and Michael Drew unearth what makes a book sell. They take you through everything from knowing your subject, to building your audience and identifying publishing models, to tracking sales and creating high-impact marketing and PR."
"Michael Drew’s contribution to platform publishing and the changes in book publishing industry is not only spot on and insightful, but what he has been stating for years."
"The publishing landscape has changed forever and the challenges facing authors have never been greater. If you are serious about becoming a published author, read Beneath the Cover from cover to cover –the odds will be stacked in your favor."
"As a media and public relations expert, there is one question that I get asked more than any other and that is, “how do I become a published author and get everyone in the world to read it?” For me, answering that very complicated question just got a whole lot easier. Quite frankly there are a few ways to accomplish this goal but those game plans all encompass one name: publishing savant Michael Drew. Michael is setting the bar even higher to a new standard in publishing."
"I’ve known Michael Drew for a decade as we’ve both been in the book industry. As a book publicist, I respect the Michael’s tenacity, networking and passion for the book industry."
"Beneath the Cover is an essential reading for any author who wants to learn how to navigate the maze of modern publishing. With their behind-the-scenes knowledge, Michael R. Drew and Robert J. Hughes can help any writer succeed in today’s hyper competitive marketplace."
"Among the many publishing challenges, authors face becoming a bestseller may not be uppermost — but this is a critical element of any successful writer’s portfolio. As a bookstore sales professional who has worked on hundreds of bestseller campaigns, I’ve long known that books don’t sell themselves: It takes a lot of promotional effort and perseverance… Michael R. Drew and Bob Hughes have isolated the key ingredients authors can use to build their own success…"
“No one can guarantee that your book will become a best seller, but having Michael Drew as your promotional partner is like having Tiger Woods as your golf partner. Your chances of winning increase dramatically.”
"You can dream all you’d like about seeing your book and your name at the top of a best-seller list. You can write a fantastic book. You can scramble, bleed and beat yourself up marketing that book. None of that guarantees you’ll make any best-seller list. Neither does hiring Michael Drew. But Secrets of the Millionaire Mind made it because of his help, as have dozens of his other authors. No amount of hard work or literary brilliance can replace Michael’s insider’s knowledge, connections and simple blood and sweat commitment. There seems to be a way to make a book successful, and evidently Michael Drew is one of the few who knows the secret. Thank you, Michael.”
“I asked Michael Drew to help me with promoting my book, Masters of Networking, and he comes up with a world record in book marketing! Because of Michael, we broke the world record for most book signings in more than one city on the same day (56 cities). He can out-brainstorm, he can out-manage, he can out-plan, and he can out-do anybody I know in book marketing.”
"How do you make the New York Times, USA Today, Wall Street Journal and Amazon.com best-seller lists without advertising, national bookstore distribution, a major publishing house, radio interviews, television interviews, or print interviews? Listen to Mike Drew. We’re thrilled we did."
"You believe in your ideas so much that you wrote a book. Now what? Turn it over to some publisher, who will give it the old ‘ho-hum, hope it works’ treatment? Your ideas are so good that you want them to dominate the market, to become the #1 bestseller in its class, right? Then go to Promote A Book and beg Michael Drew to take on your cause, your book. Michael did an outrageous job with the nitty gritty work to get my book, Marketing Outrageously, onto the best-sellers list."
"If you’ve authored a great book that deserves to be a best seller, put Michael Drew on your team! What makes me so sure? My most recent book, Secrets of VITO: Think and Sell Like a CEO, was promoted to best seller status with the help of his ideas, system, and work!"
"Michael Drew helped me build a marketing campaign, so I sold 22,000 books in the first two weeks. We stayed on the bestseller lists–New York Times, plus Wall Street Journal, Business Week, USA Today, Amazon. Michael stuck to everything he said he would do, from his writers, who are fantastic, to his great project management team who excelled in terms of clarity and keeping things moving. They over-delivered, and it was worth every penny."
"My first book I did with Michael Drew, What Got You Here Won’t Get You There, went on to become one of the top five bestselling management books published in the last ten years in the United States, according to BookScan/Neilson. If you want to get your message out, you need to understand the book business. Michael can help you understand the business. Michael keeps up with it. He’s a great guy to work with. He’s done a fantastic job for me."